Display personalised product recommendations at the most strategic points in the shopping journey and choose from multiple algorithms to ensure the highest level of relevance.
Based on the behaviour of your visitors on your site (products purchased, products viewed, products added to the cart), our algorithms are able to recommend complementary or similar products that are most likely to appeal to them.
Display the most relevant products by combining multiple algorithms and business rules:
Best sellers
New products
Promotions
Seasonal products
Margin levels
Price ranges
Stock levels
Available products
Choose from multiple locations to accompany your visitors along their journey and recommend products at the most effective times.
Our recommendation blocks adapt to your graphic charter to blend perfectly into the world of your site. Several functionalities can be integrated to facilitate the use and encourage the purchase:
Potions integrates with your Marketing Automation tool so you can continue to personalize the experience outside your site. Take every opportunity to offer relevant products to your audience.
No resources will be mobilized at your site so that you can benefit from our product recommendations. We define together the algorithms and business rules for each location, our team of graphic designers and developers develop your custom blocks in strict compliance with your graphic charter. All you have to do is place a tag to activate them.
In addition to saving us precious time through automation, Potions brings intelligence to our merchandising through extremely fine and relevant rules.
The Potions teams take care of everything: they have shown great flexibility and availability throughout the project and on a daily basis. Their "customer-oriented" approach allowed us to integrate into our sites "seamless" recommendation widgets (respect of the graphic charter, deduplication of duplicate products, promotional labels...), in which their algorithm also takes into account very advanced Jacadi rules.
We did not need to involve our IT. Potions adapted to our technical and design environment and immediately delivered incremental business performance.
Tested and approved! Potions now offers really relevant product recommendations on the Laboratoires de Biarritz website. The impacts are very significant on the conversion rate and AOV, but also on our customers' satisfaction. The cookieless technology is a real plus.
Potions quickly paid off from a business point of view. We immediately saw a growth in our KPIs. I particularly appreciated how easy it was to set it up on the Alltricks website.
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