Most of our potions are based on algorithms that need a certain amount of data to ensure good performance. We therefore recommend that you use our potions if your site has at least 20,000 unique visitors per month.
The impact of our potions is transparently measured directly in Google Analytics: we send events that track the interactions between your visitors and our potions. So you have all the information in real time, down to the last click.
You will also have access at all times to our performance monitoring platform which summarises the measured impacts of our potions (usage rate, revenue per user generated, impact on your business, etc).
To set up one of our potions on your site, it is very simple: all we need is read access to Google Analytics to develop your potion. Depending on the potion you choose, our teams will develop the mock-ups of your potion in line with your graphic charter, so that it integrates perfectly to your website.
Then we deliver a tag that you can place using Google Tag Manager, for example.
Once the tag is placed, the potion is activated instantly. No human intervention is required for the potions to work properly.